The Evolution of Leadership
at Merlin Entertainments
Merlin Entertainments is a global leader in location-based entertainment, operating over 130 attractions across 25 countries, including world-renowned Madame Tussauds, LEGOLAND® Parks, among many more. As one of the world’s largest attraction operators, Merlin Entertainments create and deliver memorable, immersive brand experiences for millions of guests.
From a cultural standpoint, the Merlin Entertainments ANZ team not only identified significant challenges the business was encountering at that time but, more importantly, they successfully propelled their culture towards one that is even more inclusive and cooperative.
This facilitated discussions, bringing forth fresh ideas and innovative approaches to work that hadn’t been contemplated previously. It goes without saying this ultimately translated into an enhanced experience and value provided to their guests on a daily basis.
The founders discovered there was a degree of competition across the team which sometimes resulted in work being carried out in silos.
Improve collaboration and knowledge sharing and learn how to maximise the benefit of working relationships, deferring to peer groups when facing big challenges. To learn and benefit from each other’s experience.
The way we used to be
What we did
“We are now approaching things from a more strategic level, we are working to get the best out of each other, but also are able to recognise when we are not showing the best version of ourselves”